The Turkish Olympic Committee has concluded the 2015-16 academic year for its Nike sponsored ‘Active Kids’ initiative with an end of year event in Istanbul. The celebration saw 550 children and 1500 parents come together at the Ataköy Athletics Hall, to participate in a range of activities including long jump, high jump and sprinting. At the end of the event the TOC and Nike handed out gift bags packed with sports gifts aimed at keeping the children active throughout the summer.
The ‘Active Kids’ project, first launched by the TOC during 2014-15 academic year, is co-developed by Nike as a part of Designed to Move initiative that is a call-to-action supported by a community of public, private, and civil sector organizations dedicated to ending the growing epidemic of physical inactivity. Through ‘Active Kids’, the TOC aims to play its part in the fight against the growing global epidemic of physical inactivity. 2000 children across five schools registered for the 2015-16 academic year. Throughout the year, children were invited to local schools at weekend, to take part in a variety of fun and engaging physical activities under the supervision of qualified instructors.