The partnership between the Slovenian National Paralympic Committee (NPC) and Lidl Slovenia that produced a successful campaign in raising awareness of Para athletes in the country has been recognised.
Their public relations project “Together in battle: Paralympic athletes and Lidl Slovenia!” received the Sporto Sponsorship Award, which was presented by the Slovenian Marketing Association. NPC Slovenia and Lidl Slovenia announced their partnership in February. One of their projects to raise awareness of Slovenian Para athletes was setting up an aesthetic photo exhibition “Energy of Inspiration” of athletes at the Arboretum Volcji in Ljubljana ahead of Rio 2016.
